The BLP Method of Demand Curve Estimation in Industrial Organization

This is an exposition of the BLP method of structural demand estimation using the random-coefficients logit model. It is forthcoming Japanese in Gendai Keizaigaku 1, mikuro-bunseki, edited by Isao Miura and Tohru Naito, Tokyo: Keiso shobo. The English version will stay posted on the web and most likely be revised later. Dan R. and Catherine M. Dalton Professor, Department of Business Economics and Public Policy, Kelley School of Business, Indiana University, BU 456, 1309 E. 10th Street, Bloomington, Indiana, 474051701. Office: (812) 855-9219. Fax: 812-855-3354. [email protected]. http://www.rasmusen.org. Copies of this paper can be found at http://www.rasmusen.org/papers/blp-rasmusen. pdf. I thank Alberto Gaggero, Timothy Havel, Zhong Liu, and Fei Lu for their comments.